Start with your business address and the area your customers travel from, then work outward. The Saint Louis directory groups ZIP codes under a market label; it does not establish city limits. Check each placement’s actual location.

If either ZIP fits your customer area, compare placements individually: the local catalog lists seven choices in 63134 and two in 63103. More choices do not establish a better fit. Review each location against your business address, then select the specific placements you want priced.

Start near $4,600 monthly for campaign planning. This is a planning budget, not a per-board rate; final billboard prices and availability depend on your selected locations and dates.

The local catalog records 46 Saint Louis target options: 42 inside the map’s ten-mile circle and four outside it. Another 21 nearby options bring the circle’s total to 63. That circle is centered on a representative listing, not your business, and does not define city or ZIP boundaries. Counts describe catalog choices, not distinct screens, sites or confirmed availability. Nearby choices require explicit selection.

Prepare your logo, one clear message and a readable response cue, then confirm specifications for the selected locations. Design support depends on the agreed scope.

Provide your business address, customer area, preferred dates, monthly planning budget and selected locations when you request pricing. Include any artwork needs. BillboardMax can help coordinate location selection and activation; agree on design assistance and reporting before approving the campaign.

Yes, if the selected locations fit where your customers travel. A service business can emphasize its service area; a storefront can prioritize a recognizable location cue and a clear reason to visit.

You can prepare a 30-day campaign without a year-long commitment. Work backward from the opening or promotion date, allowing for location confirmation, artwork review and activation coordination. Ask for the proposed start and end dates in your quote; the booking schedule depends on the chosen placements and supplier terms.

Digital billboards display electronic creative; static billboards use printed artwork. Confirm the offered format before comparing production needs—static availability is not established here.

Both merit review: Lambert’s official directions include I-70 approaches and northbound I-170 access via I-70. Use those routes to assess candidate locations. Confirm each billboard’s facing direction and visibility before treating it as an airport approach placement.